Marketing for a New Product

Closed
BB Holistics
Surrey, British Columbia, Canada
TINA URETEN
Founder/ Owner
(4)
3
Preferred learners
  • Anywhere
  • Academic experience
Categories
Communications Market research Product or service launch Marketing strategy
Skills
marketing strategies affiliate marketing brand awareness market analysis marketing branding selling techniques new product development
Project scope
What is the main goal for this project?

Our start-up company is looking for students for our marketing needs, such as:

  • Marketing strategy development: Providing market analysis & recommendations on launching a new consumer product
  • Assisting to reach goals by effective online marketing
  • Studying the competitors and identify our competitive differentiation in the same industry
  • Developing affiliate Marketing
  • Determining pricing, promotion and selling strategies for new products
  • Assisting usage of social media channels to reach different customer groups
  • Analysing domestic and international market for the growth
  • Implementing branding and brand awareness plans
  • Creating attention catcher social media messaging for enhancement of the brand
  • Identifying targeted customers and analyzing their buying habits
  • Expressing our corporate mission along with marketing messages
What tasks will learners need to complete to achieve the project goal?

EMF awareness and its impact on humans, animals and plants

About the company

BB HOLISTICS offers unique products with using the recent technological innovations to address epidemic sleep problems. Our goal is to produce harmless, eco-friendly and affordable products which are proven to be effective and backed by science. Our SleepGift brand offers line of blankets which can block 99% of electromagnetic radiation, which breaks down sleep hormone in the body. All our blankets are made with silver infused soft cotton fabric which brings more benefits to the users. Additionally, SleepGift's innovative weighted blankets has natural far infrared ray (FIR) and aromatherapy features which are not available with any other weighted blankets. These patent pending blankets are developed to boost melatonin and serotonin hormones which are very important for regulating our sleep and mental health.
SleepGift baby blankets are designed to protect the most vulnerable group from constant EMF's health risks. The special fabric used for the blankets block EMF signals and shield the babies and children's developing bodies. Our team oversaw and evaluate procurement of common preventive solutions with developing safe and effective products.